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Kärcher eco campaign to promote environmentally friendly car cleaning equipment. The slogan reads: “Clean car - clean city. Thank you for eco.” In Russian the word "eco" has one letter difference with the word "eto" meaning "this", so essentially the slogain is a play on words, saying "Thank you for this".to promote responsible environment treatment by car owners as well as kärcher cleaning equipment.

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Creative Director: Aleksander Nerush
Art Director: Tatiana Krevs
Copywriter: Sergey Nekrasov
Designer: Evgeny Kulaga

Thank you for your time! If you wish to inquire about any project in particular or just want to say hello, please send an email and I will get back to you shortly.

Thank you for your time! If you wish to inquire about any project in particular or just want to say hello, please send an email and I will get back to you shortly.

Thank you for your time! If you wish to inquire about any project in particular or just want to say hello, please send an email and I will get back to you shortly.

Thank you for your time! If you wish to inquire about any project in particular or just want to say hello, please send an email and I will get back to you shortly.

Put a name to a face and connect @traceafox on:

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Put a name to a face and connect @traceafox on:

LinkedIn
Instagram